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33
MEDIA PERFORMANCE
CELEBRATION
OF THE PRESENT
ART-MEDIA,
VERDI THEATRE, SALERNO, ITALY
4 MAY 1985
This performance is one of the most important illustrations
of the principles of the Esthetics of Communication, which
theorizes a new type of art that reveals relational configurations
in space and time—its media—instead of producing
material objects to be contemplated. The performance begins
when the artist dials the number of a telephone in the local
studios of the RAI television network—seen in close-up
on live television, on a monitor installed in front of the
audience at the Verdi Theatre in Salerno. The telephone on
television begins to ring and the artist, seated in the audience,
grows impatient and finally gets up and leaves the theatre.
Unbeknownst to the others in the theatre, he gets on a waiting
motorcycle and speeds off to the nearby studio, where he answers
the phone, which hasn’t stopped ringing during his absence.
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